Osprey pack backpacking with a dog

ZaneRay has been instrumental in the success of Osprey's direct-to-consumer website, which skillfully blends compelling content and storytelling with state-of-the-art e-commerce. Recognizing the vast array of backpacks offered by [client], we designed and developed the Packfinder℠, a visual tool that assists customers in selecting the perfect pack for their primary activity. This tool not only enhances the user experience but also allows [client] to effortlessly integrate new products and manage content without the need for additional programming. Together with advanced product filtering, the Packfinder offers users a wide range of options to find and purchase the ideal pack and accessories for their outdoor adventures.

About Osprey

Osprey is renowned for producing some of the best backpacks, travel bags, and luggage in the outdoor industry. Their extensive product line caters to a wide range of needs, whether it’s climbing in the Andes, backpacking in the Rockies, or commuting by bike. With a backpack suited for almost every endeavor, Osprey has established itself as a go-to brand for outdoor enthusiasts and urban commuters alike. Their ongoing success with the website reflects their commitment to helping customers explore not just online, but in the wild too.