XPEL

XPEL partnered with ZaneRay to overhaul their website, which struggled to engage their broad B2B and DTC audiences. ZaneRay modernized the tech stack with a headless platform using Contentstack, BigCommerce, and Bynder, supporting international expansion and efficient content management. Integrating XPEL’s DAP API for a robust installer map and improving SEO with Google structured data, the new site offers an elevated, scalable user experience for diverse customers.

About XPEL

XPEL is a global leader in protective films and coatings, offering innovative solutions for automotive, marine, architectural, and industrial surfaces. Their high-performance products include paint protection film, window tint, and ceramic coatings designed to enhance durability, aesthetics, and safety. With a commitment to quality and cutting-edge technology, XPEL empowers businesses and consumers worldwide to protect what matters.